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A Brief Overview of the Types of Business Signs

A Comparison of the Different Types of Business Signs

The sign is so much more than some materials put together; it’s a powerful marketing and advertising tool. Used by business of all shapes and sizes in many different industries across the world, signs help you spread your message and increase your business. With the right type of sign, the right location, and the right content (image + text), your business sign can help you make a huge impact on both your community and your business goals.

When you’re choosing the ideal sign for your business, you’re going to want to take a look at the different types of both indoor signs and outdoor signs to help you determine what will work best for your business. Here’s an overview of the different types of business signs to help you make an informed decision for your brand.

Indoor Signs

Indoor signs are created for use either in a storefront window or on a wall inside of your building. These are typically designed to appeal to consumers who were already planning on visiting your business—or those who are already inside.

Outdoor Signs

Outdoor signs, depending on where they’re displayed, can help you draw the attention of people driving from any direction near your business. They give you the opportunity to display your logo, business name, and more in order to tell your community exactly who you are. Anyone driving or walking nearby will see who you are, what you do, and why they should stop in.

Plastic Lighted Signs

Plastic lighted signs are available in a variety of sizes and can be used both indoors and outdoors to help you achieve your business goals. These signs are made from durable materials to last for years and years, helping you with brand consistency and increasing your impulse business.

Digital Electronic Signs

Just like plastic signs, digital electronic signs can be used either indoors or outdoors. They are programmable through easy-to-use software and can be updated whenever you like—with text, graphics, animations, and more—to help you appeal to consumers and increase your business.

Combination Signs

If you want to make the most impactful visual statement, you can combine a plastic lighted sign with a digital electronic sign. Many businesses use a plastic sign to display their logo and achieve brand consistency, while using their digital electronic sign to advertise promotions, send custom messages, and attract the most consumers.

Custom Signs for Any Industry

No matter what industry you’re in, how old your business is, or where you’re located, custom signs can help you make a huge impact on your day-to-day business operations. Whether you choose plastic or digital signage, indoor or outdoor—you can effectively show your community who you are as a brand and why you deserve their business.

Contact us if you’d like a custom quote on a sign for your business. We can help you choose the ideal sign for your business and future goals. To learn more about the different types of signs and how they compare to each other, click below.


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